RentSentinel 2.0 Offers Internet Listing Service Data Feeds

Chicago, IL (November 25, 2009) – Yield Technologies, Inc is taking the next step in apartment marketing with their anticipated release of RentSentinel 2.0 on December 8, 2009.  RentSentinel 2.0 will provide data feeds to the major ILS (Internet Listing Services) sites.

Given RentSentinel’s robust content management system and ability to integrate with major property management systems (RealPage OneSite, YieldStar, MRI and Yardi Voyager) it only made sense for RentSentinel 2.0 to move into ILS data feeds.  RentSentinel has proven itself as the premier enterprise solution for companies to manage their content and marketing of residential and commercial space.

“We’re excited to offer the ILS data feeds to our clients.  RentSentinel 2.0 will be the one-stop shop for companies to manage all of their online marketing activities for their entire portfolio,” said Eric Broughton, Chief Operating Officer for Yield Technologies, Inc.

RentSentinel 2.0 will begin providing data to Apartments.com, Rent.com, Move.com and RentWiki.  Andy Hamilton, Director of Professional Services for Yield Technologies states, “It’s an important yet natural precession for us to start providing data to the ILS sites.  Our objective is to target data feeds to sites that generate proven traffic, and provide our clients measurable results on those listings.”

Hamilton continues, “There are other services out there that will send listings to hundreds of sites, but they provide you little or no insight on the results.  We are not going to be a company that spams our clients’ listings all over the web.  Marketing is not about blindly throwing darts at any board.  RentSentinel provides our clients actionable results so they can better formulate their marketing strategies and programs.” 

About RentSentinel

RentSentinel is an enterprise SaaS application for residential and commercial real estate management companies.  It provides integration with all the major Property Management Systems, content management, and sophisticated analytics for companies interested in online marketing of available residential and commercial space.

For more information, visit www.rentsentinel.com or www.yieldco.com.

About Yield Technologies

Yield Technologies is a leader in the next evolution of Real Estate technology and services. Yield Technologies capitalizes on its industry expertise to build actionable solutions that increase overall enterprise profitability and productivity.

As a leader in the industry, Yield Technologies has implemented proven technology solutions including integrated data warehouses, ERP implementations, management dashboards, and revenue management systems solutions to companies across the globe.  Yield Technologies has focused on providing these companies the visibility of how well their people, processes, and tools work together through the use of various metrics.

Yield Technologies’ strong development of management tools has been an essential feature to the multifamily industry and continues to grow and expand its development through modern and innovative technology. The company is led by an elite team of experts that have been hand-picked from consulting organizations and Morgan Stanley’s portfolio of companies.